Etude House (AmorePacific)
Playful K-beauty colour cosmetics.
Etude House is a colour cosmetics and skincare brand known for its whimsical packaging and affordable price points. It has a significant retail presence across Southeast Asia and exports globally to specialty beauty retailers and online channels.
- Type
- Manufacturer
- Location
- Seoul, South Korea
- Founded
- 1985
- Website
- etude.com
- Categories
- Skincare & Cosmetics, Personal Care
- Markets
- South Korea, Thailand, Indonesia, Malaysia
Verified facts
- debarment-clear (green), checked 2026-08-08 OpenSanctions
- sanctions-clear (green), checked 2026-08-08 OpenSanctions
- web-presence-since (green), checked 2026-08-03 Internet Archive (Wayback)
- domain-registered (green), checked 2026-08-08 Domain registry record
Claimed certifications
- GMP Cosmetics (ISO 22716) IAF CertSearch
Import rules for these goods
- Cosmetic products must be notified in the EU Cosmetic Products Notification Portal (CPNP) before being placed on the EU market. European Commission (CPNP)
- For the US market, MoCRA requires cosmetic facility registration and product listing with the FDA. US FDA (MoCRA)