House of Tara International
Nigeria's pioneer beauty brand, the first makeup studio and school in West Africa.
Founded in 1998 by Tara Fela-Durotoye, House of Tara International is a trailblazer in Nigeria's professional beauty industry, credited with launching the country's first makeup studio and the first makeup school in West Africa. The company produces a full makeup line formulated for African women and distributes through a network of over 4,000 brand representatives nationwide. It has been named a strategic distributor for Maybelline by L'Oréal and has expanded to Kenya.
- Type
- brand seeking distribution
- Location
- Lagos, Nigeria
- Founded
- 1998
- Website
- houseoftara.com
- Categories
- Skincare & Cosmetics, Personal Care
- Markets
- Nigeria, Kenya, South Africa, Egypt, Morocco
Verified facts
- corporate-mail-on-domain (green), checked 2026-08-08 Mail server of the company domain
- domain-registered (green), checked 2026-08-08 Domain registry record
- web-presence-since (green), checked 2026-08-08 Internet Archive (Wayback)
- debarment-clear (green), checked 2026-08-08 OpenSanctions
- sanctions-clear (green), checked 2026-08-08 OpenSanctions
Claimed certifications
- Good Manufacturing Practice
Import rules for these goods
- Cosmetic products must be notified in the EU Cosmetic Products Notification Portal (CPNP) before being placed on the EU market. European Commission (CPNP)
- For the US market, MoCRA requires cosmetic facility registration and product listing with the FDA. US FDA (MoCRA)