Merida Industry Co., Ltd.
manufacturerUnclaimedTaiwan's second-largest bicycle manufacturer producing high-performance road, mountain, and e-bikes for global wholesale dealers.
About
Merida Industry is one of the world's leading bicycle manufacturers, producing more than 2 million bikes annually under the Merida and Centurion brands alongside significant OEM output for Specialized and other international marques. Founded in 1972 in Yuanli, Taiwan, Merida operates manufacturing facilities in Taiwan and China, with a European distribution hub in Germany. The company's wholesale programme serves independent bicycle retailers, sporting goods chains, and rental fleet operators across over 80 countries, with a strong emphasis on the European premium segment where e-bikes command high average transaction values. Merida's product range covers road racing, mountain biking, trekking, children's, and electric-assist models, and the company regularly introduces performance innovations at Eurobike and Taipei Cycle Show that stimulate dealer pre-orders.
- Categories
- Cycling & MobilitySporting Goods & Outdoor
- Primary markets
- 🇩🇪 Germany 🇺🇸 United States 🇳🇱 Netherlands 🇬🇧 United Kingdom 🇦🇺 Australia 🇫🇷 France 🇮🇹 Italy 🇨🇭 Switzerland 🇦🇹 Austria 🇯🇵 Japan 🇨🇦 Canada
- Certifications
- ISO 9001 — Quality Management