Sanitarium New Zealand
Weet-Bix and New Zealand Marmite, manufactured in Christchurch.
Sanitarium New Zealand is the New Zealand manufacturing and marketing arm of the Sanitarium Health & Wellbeing Company, producing Weet-Bix (the country's best-selling breakfast cereal), So Good plant-based beverages, and Marmite (New Zealand formulation) at its Christchurch manufacturing facility. The company holds the exclusive rights to manufacture and market the New Zealand Marmite recipe, distinct from the United Kingdom variant, and operates a dedicated Weet-Bix manufacturing line for the New Zealand market. Sanitarium NZ also distributes the Up&Go liquid breakfast, Puffed Wheat, and Corn Flakes lines through New Zealand supermarket and convenience channels.
- Type
- brand seeking distribution
- Location
- Papanui, New Zealand
- Founded
- 1900
- Website
- sanitarium.co.nz
- Categories
- Pantry & Dry Goods, Beverages
- Markets
- New Zealand, Australia, Papua New Guinea, Fiji
Verified facts
- sanctions-clear (green), checked 2026-08-12 OpenSanctions
- debarment-clear (green), checked 2026-08-12 OpenSanctions
- registry-active-global (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- registered-since (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- directors-on-file (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- registry-id-verified (green), checked 2026-08-21 Companies Register (NZBN bulk data)
- registry-activity (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
Claimed certifications
- HACCP
- ISO 22000, Food Safety IAF CertSearch
- Vegan Certified Vegan Trademark search
Import rules for these goods
- EU imports of food of animal origin and many other food categories must be pre-notified in TRACES and enter through border control posts. European Commission (TRACES)
- US imports require the foreign facility to be FDA-registered and the importer to run a Foreign Supplier Verification Program (FSVP). US FDA