sera Group
Pet industry manufacturer and supplier
sera Group is listed as a manufacturer in the official Interzoo exhibitor search. Its product classifications include 9. Trade literature, multimedia 1. Aquaria 7. Articles for animals in the garden 2. Terraria 9. Trade literature, multimedia > 9.1. Pet books, aquatic books, trade magazines 1. Aquaria > 1.3. Substrate, plants for aquaria 7. Articles for animals in the garden. The company profile states We support people who love animals and aquatic environments. Our products represent quality, experience, and passion - for species-appropriate habitats and satisfied pet lovers worldwide. With our strong brands, we support beginners as well as experienced pet owners - for fascinating underwater worl.
- Type
- Manufacturer
- Location
- Heinsberg, Germany
- Website
- https://sera.de
- Categories
- Pet Food & Treats, Pet Care & Accessories, Veterinary Products & Animal Health
- Markets
- Germany
Listed in a source registry
Verified facts
- vat-valid (green), checked 2026-08-22 VIES (European Commission)
- sanctions-clear (green), checked 2026-08-16 OpenSanctions
- debarment-clear (green), checked 2026-08-16 OpenSanctions
Profiles
Import rules for these goods
- Consumer goods sold in the EU fall under the General Product Safety Regulation (GPSR, applies since 13 Dec 2024): a responsible person in the EU is mandatory. EUR-Lex: Regulation (EU) 2023/988 (GPSR)
- Pet food and animal by-products imported into the EU require an approved/registered establishment of origin and TRACES pre-notification. European Commission
- Veterinary medicines sold in the EU need a marketing authorisation under Regulation (EU) 2019/6, and importers need a manufacturing/import authorisation. European Medicines Agency (veterinary)